Consumer Path to Purchase: Jewelry Shopper Insights & How Financing Drives Sales and Traffic

Consumer Path to Purchase: Jewelry Shopper Insights & How Financing Drives Sales and Traffic

Jun 02, 2016, 5:00 PM - 6:00 PM

Tradewinds C/D, Pool Level

Language:
English

Obtain insightful research on how shoppers make their major jewelry purchase decisions. Learn best practices to participate more actively in your consumers Path to Purchase and also how to incorporate financing effectively throughout the Path to Purchase to maximize sales, traffic and loyalty.

This session will also review consumer insights on how financing plays an important role in their decision-making as well as what shoppers expect from their jeweler and the role of brick-and-mortar in making the purchase.

Contributors

JCK Las Vegas 2017

Synchrony Financial

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