Data Driven Marketing - How Can You Better Use It?

Data Driven Marketing - How Can You Better Use It?

May 30, 2019, 4:00 PM - 4:45 PM

Room 303, Level 1

Numbers, percentages, statistics – what does it all mean!? Join The Smithee Group and Technology Therapist as they walk you through how to not be afraid of data. This session will teach you how you can use data to gain insights to your customers patter and see trends that can benefit how you market your store. 


  • Benjamin Smithee



    The Smithee Group

    Ben Smithee and his team at The Smithee Group are one of the leading digital agencies in the jewelry industry. They are fluent in helping retailers...

  • Cody Giles


    Advertising Strategist

    The Smithee Group

    Born and raised in the foothills of the Great Smoky Mountains, Cody’s small-town values have never stopped him from dreaming big. He has a passion...

  • Jennifer Shaheen



    Technology Therapy

    Jennifer Shaheen is a brand building expert with a special focus on digital marketing techniques for the jewelry industry. Jennifer presents...

JCK Las Vegas 2020

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