Press Registration

Who qualifies as Press?

• Writer/Reporter/Editor
• Blogger/Influencer/Podcaster
• Publisher/CEO of Media Outlet
• Television/Radio Producer
• Photographer/Videographer

Who does not qualify?

• Marketing staff, promotion companies, social media, PR and advertising/branding/creative agencies do not qualify for press credentials. These representatives are welcome to attend but will need to register with an Agency Badge
• If you are providing or soliciting marketing services/ agency work to exhibitors you do not qualify as press and will not be granted a press badge. You must register as an attendee with an Agency Badge. Agency badges can be picked up at the general registration counters and costs $350 pre-show and $400 on-site.

JCK Press Badge Qualifications:

• Trade Editorial Press from Industry Trade Publications: (editor, reporter, blogger, podcaster and writer).
• Trade Business Press from Industry Trade Publications (publisher, advertising and marketing personnel).
• Consumer Editorial Press from consumer publications, newspapers, and broadcast media outlets (editor, reporter, writer, producer, blogger, podcaster and photographer). Social media influencers will be considered but must cover the industry and have more than 10,000 followers across their social media channels and have created new content within the past six months on topics related to the jewelry, gemstones, watches and/or retail.
• Consumer Business Press from consumer media outlets (publisher, advertising and marketing personnel).

Press Registration Pricing:

• Trade Editorial Press: $0
• Trade Business Press: Pre-Show–$350 or On-Site–$400
• Consumer Editorial Press: $0
• Consumer Business Press: Pre-Show–$350 or On-Site–$400

What press credentials are needed to qualify?

Registrants must present valid identification: photo ID, business card with name, company, and title, or if you are registering as Editorial Press and do not have a business card, a masthead/published article with your name in the byline.

Acceptable credentials include a business card from a print, digital, broadcast or media organization in an editorial position (with individual's name and title listed) AND one of the following:

• Editors/Journalists/Reporters: Bylined jewelry, watch, gemstone and/or retail-relevant article, published in an approved media outlet within the past twelve months
• Freelance Writers: Current letter of assignment or a link to jewelry-relevant bylined article, published within the past twelve months in an approved media outlet (credit must match name of person registering).
• Bloggers/Podcasters/Content Creators/Social Media Influencers: Current media kit with audience demographics along with coverage of other industry events and/or jewelry brand promotion. Blogs, podcasts and social profiles will be evaluated on a case-by-case basis based on traffic, content relevance and quality, engagement on social media channels, frequency of posts, etc.
• Photographers/Videographers: Credited image/video coverage of a similar jewelry event along with a letter of assignment from an approved media outlet (as applicable for freelancers covering on behalf of a media outlet).

*NOTE: Press qualification is subject to show management approval

Photography and Filming at JCK

Photography and filming are permitted of booths and product are permitted only with the express permission of the booth owner.   Anyone who disregards these guidelines may be escorted from the show. 

Contact Us

For media inquiries regarding press registration, onsite press amenities, editorial copy and booking exhibitor press conferences, please contact Jen Cullen Williams of Luxury Brand Group.